Dec 2016 | Small Business

What does business management software do?

As a small business owner you have to wear a number of different hats and be skilled in a number of different areas. You may have started your business because your field of expertise is landscape gardening but for your business to be successful, you also need to understand accounting, project management, marketing and more.

It can feel frustrating when all these other tasks take us away from what we actually set out to do in the first place. One option is to hire help – to get someone in to do the admin for you. However, if your budget doesn’t stretch to that – and in fact, even if it does, business management software can help to save a huge amount of time in a number of different areas of your business. Here are a few ways you can save time…

Automating repetitive tasks

A lot of the more administrative tasks in your business can probably be automated. You may be able to save time in a number of areas in this way – automating invoicing and other record keeping tasks for example. You can also automate elements of your marketing such as social media posting.

Reporting and analytics

This can be hugely beneficial to your business. Understanding your numbers and what they mean to your business is key but can also be extremely time consuming. By using software, you can efficiently store, manage and analyse your numbers, producing custom reports which will help you to review and improve your processes.

Credit control

Rather than manually keeping records of your overdue accounts, instead you can use software that will automatically flag them. You could even automate the communication that subsequently gets sent as a reminder to pay.

Customer relationship management

CRM software can help you in a number of different areas from providing a centralised location for all of your customer correspondence to allowing you to segmented communications and more personalised experiences for your customers.