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Marketing Solutions
The changing face of brand loyalty – it’s all about the experience
In the modern marketing world brand loyalty is critical. But how has the role of brand loyalty changed? Read more here from Experian's Matthew Dunn.
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Marketing Solutions
The changing face of the UK consumer part 1: Boomerang Kids
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Marketing Solutions
Consumer Segmentation: New Data Means New Insight
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Marketing Solutions
Retail Conversation – The Coffee Table Theory
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Marketing Solutions
Using segmentation to drive online acquisition
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